Resource Highlight: MCAA’s Listening to Our Customers

February 24, 2023

A successful mechanical contracting company constantly seeks ways to enhance its business operations by encouraging honest feedback from customers. MCAA’s Listening to Our Customers explores customer types and offers tips and suggested questions to get customers talking. It’s just one of MCAA’s educational resources that are free to MCAA members as a benefit of membership.

The bulletin covers how to approach customers, tools for marketability and suggested questions to get customers talking for each of the following customer types:

  • Service
  • Design-Build
  • Industrial
  • Bid/Plan & Spec

For a full list of available Management Methods Bulletins, visit the Management Methods Bulletins page.

Have Questions or Need Personal Assistance?

Contact MCAA’s Frank Wall.

Related Articles
The Manufacturer/Supplier Training area of MCAA’s website connects our contractor members with training opportunities available from the members of MCAA’s Manufacturer/Supplier Council.…
The 2025 dues rates for construction and service hours will increase to $.10 per labor hour effective January 1, 2025. The minimum dues assessment is based upon 12,000 hours ($1,200) per branch office, and the maximum assessment is 300,000 hours ($30,000) per branch office. New dues reporting forms will be provided in advance of the January 1 date. Watch MCAA.org and the National Update for an announcement.…
MCAA’s Virtual Trade Show connects our contractor members with the members of MCAA’s Manufacturer/Supplier Council.…
Join us for an extraordinary opportunity to propel your business forward at the 4th Annual MCAA Converge, from June 23-25, 2025. This isn't just another conference—it's an expertly curated experience designed to address the unique needs of your organization, offering high-level executive discussions, cutting-edge innovations, and breakthrough strategies. At this year's Converge, we’ll tackle pressing industry topics, including current and future market trends, major upcoming projects, emerging technologies, and the crucial art of building lasting relationships. Secure your company’s spot or arrange a personalized meeting to explore the opportunities ahead by completing the survey today.…
Load More...